Amazon Prime has chosen UpstartWorks to connect online brands with customers

Amazon Prime
Amazon Prime has chosen UpstartWorks to connect online brands with customers

UpstartWorks, a leading e-commerce commercialization platform for domestic and worldwide companies, said today that it has been chosen by Amazon to promote Buy With Prime.

Buy With Prime enables customers to purchase things straight from a brand’s direct-to-consumer website. The websites of brands will provide a link—a Buy With Prime button—to Amazon Prime member accounts. Following a purchase, Amazon will dispatch the items with Prime Member perks such as free delivery, tracking, and return options.

“This is a watershed moment in e-commerce, creating a significant potential for online merchants to grow their direct-to-consumer company,” said Melonie Carnegie, CEO of UpstartWorks.

“Buy With Prime extends Amazon’s platform beyond its marketplace footprint and gives unparalleled access to the 200 million-plus Amazon Prime users.”

Amazon Prime

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Amazon chose UpstartWorks for its technical implementation skills across several platforms, RPA capabilities, and extensive awareness of Amazon and DTC integration needs.

UpstartWorks, one of only four firms authorized to connect brands with Buy With Prime, collaborated with Amazon for over two years to make the relationship a reality.

Buy with Prime will initially be available by invitation only for merchants utilizing Fulfillment by Amazon (FBA) and will roll out through 2022 as merchants, even those not selling on Amazon or using FBA, are asked to join.

Through a single all-access site, UpstartWorks provides companies with superior logic-based, automation, and AI technologies for e-commerce optimization. With e-commerce sales predicted to reach $7.6 trillion by 2028, firms will require cutting-edge technology to maintain their market dominance.

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